news/articles
The Radio Mercury Awards, the only competition exclusively devoted to radio and audio, was established in 1992 to encourage and reward the development of effective and creative radio commercials. The annual Radio Mercury Awards competition draws entries from advertising agencies, production houses, radio stations and educational institutions across the country. Approximately 21,000 commercials have competed in the Radio Mercury Awards and close to $3.5 million in prizes have been awarded over the past 32 years. The Radio Creative Fund (RCF), a nonprofit corporation funded by the radio industry, governs the Radio Mercury Awards. RAB produces the Radio Mercury Awards.
Radio Mercury Awards Show Winners Announced!
Winners of the 2024 Radio Mercury Awards were announced this evening at the 33rd annual awards presentation held at SONY Hall in New York as well as live streamed, courtesy of Hubbard Radio. This year's Best of Show award was presented to Highdive for their "Got Your Nose" radio commercial for their client, Airheads.
Radio Mercury Awards 2024 Finalists Announced
Arnold Worldwide, Highdive, The Studio at iHeartMedia and Zimmer Communications Lead the Way as Finalist Front Runners. One hundred and eighteen radio/audio spots and campaigns made it to the finals of the 2024 Radio Mercury Awards. The submissions were created by advertising agencies, brands, production companies, radio stations and students.
