Executive Creative Director, Baldwin&
Mitch loves helping brands do fun things in the world. Like creating a totally unique song for every name on Coke bottles. Over 1,000 of them. Or helping Mellow Mushroom Pizza stalk its social followers in real life, in a campaign Twitter used as an example of how best to use Twitter. Or creating one of the first TED Ads Worth Talking About for Microsoft. Or launching Radio Recliner to help assisted living residents stay connected through the pandemic.
His work has been recognized by Cannes Lions (five different brands), One Show, D&AD, Clios, Art Directors Club, Webby Awards, Effies, and Adweek’s and Time Magazine’s Ads of the Year.
He especially loves the Radio Mercury Awards and is proud to have won Best of Show twice, Best Campaign multiple times, and the Radio Innovation Prize.